Who Owns What: Demystifying The World Of Car Marque Ownership

The motor industry can be quite confusing and complex at times. Car manufacturers often have relationships and alliances with companies who would otherwise be their competitors, and some of the larger car manufacturers end up buying some of their competition in order to strengthen their share of the market.

World Of Car Marque Ownership

There have been a considerable number of changes in the family tree of the car manufacturing world in recent years, and your favourite car marque might not actually be an independent brand anymore! This handy guide will help you to demystify the world of car manufacturers, so that you can determine who owns what from the big names in car manufacturing!

General Motors

This 106-year old American corporation is perhaps one of the best-known parent companies of many an iconic car manufacturer.

The US car manufacturing giant was considered to be a world leader in terms of the number of vehicles they sold until the global economic crisis came along and caused General Motors to file for bankruptcy in 2009.

Since that date the US government had to bail out the company, and, as a result, it was completely reorganised, and its debt to the US government has been repaid, albeit in part at a cost of some of its brands – Hummer, Pontiac, Saturn and Saab.

With the exception of Saab (who are now owned by Chinese firm NME Holdings), the brands that General Motors removed are no longer in existence.

What they own: Baojun, Buick, Cadillac, Chevrolet, GMC, Holden (including HSV), Jiefang, Opel, Wuling, UzDaewoo and Vauxhall.


Another big American car manufacturer is the Ford Motor Company. Although most of its car sales have been under the Ford brand name, they have also produced vehicles under other marques both in the United States and globally.

Today, there are just two wholly-owned brands that they sell cars under, but in previous years they used to own Aston Martin, Edsel, Jaguar, Land Rover, Merkur, Mercury and Volvo.

The company also has a 2.1% stake in Japanese car manufacturer Mazda, a 15% stake in British luxury car firm Aston Martin, as well as smaller stakes and alliances in other global car manufacturing firms.

What they own: Ford, Lincoln.


Fabbrica Italiana Automobili Torino, colloquially known as Fiat, are an Italian car manufacturer that has been in business since 1899.

Aside from making cars and commercial vehicles, the company is also involved with enterprises relating to aviation, the military, and rail transport. According to fortautoreviews.com, they are the manufacturers of the Pendolino tilting trains that are operated by Virgin Trains in the United Kingdom.

The Italian company is currently in the process of concluding an acquisition of the Chrysler group of companies in the United States, a company they had some shares in along with the US and Canadian governments after the American car firm filed for bankruptcy in 2009, the same year as General Motors.

What they own: Abarth, Chrysler (including Mopar and SRT), Dodge, Ferrari, Fiat, Jeep, Lancia, Ram Trucks and Maserati.

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