Volkswagen’s electric offensive has picked up speed as planned. With the world premiere of the new all-electric ID.3 in September and the start of production at the Zwickau electric vehicle plant in November, the Volkswagen brand has already reached major milestones.
2020 will be dominated by the market introduction of the ID. family. The first ID.3 cars will appear on Europe’s roads in the summer. Over the next few years, Volkswagen intends to become the world market leader in e-mobility and is investing €33 billion in these efforts throughout the group by 2024, including €11 billion in the Volkswagen brand.
Under the latest plans, the strategic target of one million electric cars is expected to be reached end of 2023, two years earlier than previously predicted. The Volkswagen brand expects 1.5 million electric cars to be produced in 2025.
World premiere and production start of the ID.3
With the world premiere of the ID.3 at the IAA 2019 International Motor Show in September, Volkswagen presented the first model in an entirely new generation of all-electric vehicles. The ID.3 is based on Volkswagen’s Modular Electric Drive Toolkit (MEB) and offers ranges from 330 to 550 kilometers (WLTP). The basic version of the model will cost less than €30,000. For the first time, Volkswagen also offered pre-booking for the ID.3. To date, over 37,000 customers have reserved an ID.3 and paid a pre-booking deposit.
Volkswagen moves into business areas related to e-mobility
In connection with its electric offensive, Volkswagen has also moved into a number of strategic business areas. With its newly established subsidiary Elli, Volkswagen is forging ahead with the development of charging infrastructure. Elli already has more than 10,000 power customers. Together with its dealers, Volkswagen is also installing its own charging stations. By 2025, a total of 36,000 charging stations are to be developed throughout Europe at dealerships and plants.
The opening up of the Modular Electric Drive Toolkit (MEB) to other manufacturers is also a trailblazing approach. Ford will be one of the first automakers to use the MEB. From 2023, the company is to offer an MEB vehicle in Europe and expects to sell more than 600,000 cars within six years.
Outlook for 2020: market launch of the ID.3
Over the coming year, Volkswagen will continue and step up its electric offensive. The ID.3 will appear on the market from summer 2020. Other members will also be added to the ID. family. The first all-electric SUV –